Dayna Diamond, Vice President, joined Dan Klores Communications in 2003. With varied clientele including New Balance Athletic Shoe, action sports stars Dave Mirra and Travis Pastrana, Foxwoods Resort, Casino, Sprint, the Arena Football League, World Heavyweight Champion Wladimir Klitschko, David barton Gym and Russell Athletic, Dayna is adept at securing coverage for her clients off the sports pages and in the lifestyle and business sectors of coveted national media. Dayna's 10 years of experience has involved some of the country's leading companies as well as a number of emerging start-ups which she has helped build and reshape using an extensive roster of media contacts in the business, lifestyle and sports arenas.
Before joining DKC, Dayna was the director of public relations for the nationally recognized fitness brand Crunch Fitness. While at Crunch, Dayna spearheaded all public relations initiatives, directed special events and developed cross-marketing partnerships to enhance the company's brand equity. During Dayna's tenure Crunch successfully opened 23 new locations in eight major markets including New York, Los Angeles , Chicago, Miami and San Francisco.
Dayna is a Gator at heart with a Bachelor of Science Degree in Public Relations and a minor in Business from the University of Florida.