At DKC, we help our clients harness their resources to become more active and effective agents of change in their communities and beyond. And crucially, we know how to channel corporate responsibility efforts into a competitive edge in the marketplace.

Increasingly, companies are expected to go beyond the do-no-harm approach to doing business. From improving an environmental footprint to support for the arts and targeted giving, DKC works with corporations to extend the reach of their corporate responsibility.

Additionally, we work with non-profit clients to gain support for their causes, through greater recognition in the media and among potential donors, public officials and community leaders.

But like the proverbial tree in the forest, these efforts are only as good as their visibility.

It would be tempting to treat these types of communications like any other media message, but DKC's experience has taught us that these issues require special sensitivity, knowledge of influential outlets, an understanding of the issues at hand, and creativity.

Messages of corporate responsibility must be genuine, humble, and based in hard data. Perhaps most importantly, they must be delivered to an increasingly skeptical audience.

DKC's experience with diverse clients such as General Motors, United Technologies, Forest City Ratner, Hard Rock Hotels, and World Business Council for Sustainable Development positions us to effectively manage client needs.

Our staff background in managing corporate responsibility, working in local, state and federal government, and handling marketing for top brands means that clients get the benefit of both strategic thinking and effective implementation of corporate responsibility plans and subsequent media outreach.

CSR Reporting Panel Featuring DKC's Krista Pilot